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HOLOGRAM TECHNOLOGY

With the animations now created and rendered,  i began researching hologram methods outside of my semester 1 outcome that could potentially be scaled up to true to life size. I worked with Jessica Liu and utilised the tech available in the LJMU face lab. The chosen technology was an LED hologram fan. This technology involves sharing videos or images through the associated mobile device app in which Jessica provided full training. We worked together to trial several images and videos to better understand how to get the best visual outcome.

INITIAL HOLOGRAM TECH TRIAL

I had a number of session with Jessica working on the hologram technology, and this involved trialing various video in different formats and colours on the hologram technology. The video left is the 4 way video I created for semester 1. The end use for this video would be for projection on a perspex prism. This type of video formatting would not be necessary for the hologram fan which reduces video editing time.

hologram stills-01_edited.jpg

FAN LIMITATIONS

It became evident throughout the trialling period, that the original 3D garment animation asset would have to have a black background to not highlight the perimeter of the fan blades. This particular hologram is most visibly impactful in low lit areas. Please see above images and below video of hologram in a WELL lit area.

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As the fan rotates at a speed that exceeds the recording frame rate of my mobile device I have been unable to record this fan process as true to life as I would like. I plan on arranging session with Carlos in the LJMU digital imaging studio to get high quality footage of this for the next modules in my MA.

 

I IDENTIFIED SOME FURTHER LIMITATIONS WITH THIS SPECIFIC HOLOGRAM TECHNOLOGY

To scale this up to life size with the current fans we would have to use a minimum of 6 fans which would massively increase cost., this would be a deterrent for cost sensitive fast fashion retailers.


The largest and most affordable single fan I can find cost in excess of £1200 and we would need minimum of 2 fans to project a life size outfit


Displayable areas will be limited as the spaces would have to have limited light.


The fast moving fan components presents safety risks and hazards so encasing the fans may be essential but implementing this could alter the view.


There is considerable noise and wind created as a by-product of the fan in motion, this could create a less pleasurable viewing experience for the consumer.

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